Informa Names Fourth Annual SupplySide CPG Editor’s Choice Award Finalists

By Ross Pelton

RPh, PhD, CCN
Scientific Director, Essential Formulas

Ross Pelton is a pharmacist, nutritionist, author and a health educator who is widely recognized as the world’s leading authority on drug-induced nutrient depletions. He was named one of the top 50 most influential pharmacists in the United States by American Druggist magazine for his work in Natural Medicine.

Sep 25, 2015

cpg

Informa has announced its 4th Annual SupplySide CPG Editor’s Choice Awards Finalists. The SupplySide editorial team selected five consumer packaged goods (CPG) products for achievements in innovation and market impact in 18 categories.

“In the past few years we’ve had tremendous success highlighting the products that are coming to market, driven by the innovative ingredients highlighted at SupplySide,” said Heather Granato, vice president, content, in Informa’s Health & Nutrition Network. “In considering hundreds of products, our team narrowed the field based on the unique positioning and ability to serve consumers with truly cutting-edge products.”

The award categories included: antioxidant supplements, bars, brain health, digestive health, energy drinks, functional food, heart health, joint health, juices, multivitamin, pet food/treats, pet/animal supplements, snacks, specialty supplement/food, sports nutrition, tea, weight management and women’s health.

One winner in each category will be announced at SupplySide West 2015 during the SupplySide CPG Editor’s Choice Awards Presentations, set for Oct. 7-8 at the Mandalay Bay Resort in Las Vegas.

“We extend our heartfelt congratulations to the finalists. There were some truly outstanding CPG products to review this year and it was a very close competition,” Granato said.

For more than 20 years, SupplySide has helped dietary supplement, food, beverage, personal care, cosmetic, animal nutrition and pharmaceutical professionals find information to explore, discover, innovate and market their next best-selling product.

The 2015 SupplySide Editor’s Choice Awards Finalists are:

Antioxidant Supplements: Liposomal CoQ10 by Empirical Labs, REG’ACTIV by Essential Formulas Incorporated (EFI), AMPK Activator by Life Extension, MetaCurcumin Maximum Strength by RevGenetics, and Aronia+ Daily Wellness Shot by Super Berries.

Bars: Probiotic CareBar by EFFi Foods, Thrive by GoMacro, Simple Squares by Simplified Foods, Coconut Grainless Certified Paleo Bar by Small Town Foods, and Wild Zora Meat & Veggie Bars by Wild Zora Foods.

Brain Health: WOW Factor by Alicia Kali, Relaxiva by Difass USA, Mind and Memory Essentials by Healthy Directions, MicroNourish Core by MicroNourish, and MindWorks by Shaklee.

Digestive Health: Probiology Skin Therapy by Belle and Bella, GlutNGo by Bricker Labs, HIFI Fruit milled Fibre by Lang Tech, Prodigestdaily by Lensculinaris, and Yogi® Cranberry Spice Probiotic Balance by East West Tea Company, LLC.

Energy Drinks: Alsa Energy by Alsa Energy, V8 + Energy by Campbell Soup Co., Guayaki Yerba Mate Bluephoria by Guayaki, Axio by LifeVantage, and Lotus Botanical Elixirs by Lotus Elixirs.

Functional Food: Chobani Tots by Chobani, Coromega Be Bright by Coromega, MealEnders by MealEnders, BANANA WAVE® bananamilk by Fresh Start, and Purely Pinole by Native State Foods.

Heart Health: Extended Release Omega-3 & Astaxnthin Tablets by BlueOcean NutraSciences, B-6 B-12 Folic Acid DropIns by Kal Vitamins, Red Palm Tocotrienols by NOW Foods, SimplyOne Heart Smart by SuperNutrition, Vitacost Targeted Wellness Circulatory Support with Grape Seed Extract & Hawthorn by Vitacost.

Joint Health: Freedom Flex Rescue by Freedom Flex, Liquid Biocell LIFE by Liquid Biocell, TheraMend™ by Rainbow Light, Simply Vegan Theracurmin® Turmeric Extract by Vitacost, Youtheory Joint Collagen by You Theory.

Juices: V8 Veggie Blend by Campbell Soup Co., Evolution Fresh Emerald Greens Cold-Pressed Juice by Evolution Fresh, Lifeway Protein Kefir by Lifeway, Little Miracles by Little Miracles, and Cide Road Organic Switchel by Cide Road.

Multivitamin: Kids VitaEssentials by Probium LLC, and Enzyme Nutrition Multi-Vitamins by Enzymedica, Magical Wizard’s Potion by Magical Nutrients, Opti-Pedi™ Multivitamin by Progressive Labs, and BODY & SOUL by Vitatech.

Pet Food/Treats: TurboPUP Complete K9 Meal Bars by Fetch… for Pets!, Hundur’s Crunch Fish Treats for Dogs by Plato Pet Treats, ORIJEN Tundra by Orijen, BarkScotti Wild Blueberry – Organic Dog Treats by Pet Bistro, Vetalogica VitaRapid Treats Range by Vetalogica.

Pet/Animal Supplements: CannaCompanion by WFS Pharmagreen, In Clover’s Feline 4 Pack by In Clover, Omega-I by Newflands, NuPath supplements by NuPath, and Tomlyn’s Pro & Prebiotics by Tomlyn.

Snacks: Pirate’s Booty Carrot Snacks by B&G Foods, Super Thins by Cissé Trading Co., KettlePOP by KettlePOP, Slammers Snacks by Super Snacks, and Sweet Chili Omega Tortilla Chips by Wholesome Goodness.

Specialty Supplement/Food: ImmuneStix by Abunda Solutions, Herbal-T by Daily Nutra, Moringa Vegetable Powder by Kulikuli Foods, NeoCell Glow Matrix Advanced Skin Hydrator by NeoCell, and Pocket Protein by Pocket Protein.

Sports Nutrition: HYDRA C5 by CarboPro, GainZzz by Force Factor, MEND™ by MEND, Sport Oxylent by Oxylent, and TMRFIT SERIES Post-Workout by Trace Minerals.

Tea: Tang by Bacardi, Tulsi Red Vanilla by Davidson’s Tea, Jade Monk Unsweetened, Slightly Sweet, Mint + Honey, Matcha Cleanse by Jade Monk, Numi Organic Turmeric Tea by Numi, and Yoot by Yoot Tea.

Weight Management: BioActives FB3 by Adaptrin, Appethyl by Greenleaf Medical, Slim MED ADVANCED by KitoZyme, Golden Goddess Turmeric Chai and Food of the Gods Chocolate Elixirs by Spice Pharm, and Xyngular Weight Loss Kit by Xyngular.

Women’s Health: Nurture Me by Anpas Global LLC, Pink Ice Energy by American Science Products, Inc., Premama Fertility by Premama, Continence Max by Solaray, and StrongGirl Isolate by Iovate Health Sciences International Inc.

About SupplySide West: Hosted by Informa Exhibitions, this annual tradeshow and educational forum is the finished product manufacturer’s gathering place for top performers, trends, scientific advances and networking. SupplySide West is all about the exploration, discovery, innovation and marketing strategy around the development of finished consumer goods that drive the global business economy. The 2015 show will be held Oct. 5-9 at Mandalay Bay in Las Vegas. For more information visit www.supplysideshow.com.

Article Source: naturalproductsinsider.com

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By Ross Pelton, RPh, PhD, CCN
Scientific Director, Essential Formulas

Ross Pelton is a pharmacist, nutritionist, author and a health educator who is widely recognized as the world’s leading authority on drug-induced nutrient depletions. He was named one of the top 50 most influential pharmacists in the United States by American Druggist magazine for his work in Natural Medicine.

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